The OLED that should be on everyone's wish list. The self-lighting pixels of LG OLED TVs illuminate independently - without any additional backlighting that could dull their brightness. This results in dark areas appearing in perfect black, without light bleeding or halo effects. Enjoy a razor-sharp image with unparalleled depth. The intelligence behind the beauty: the α7 Gen5 4K AI processor enhances foreground and background objects using deep learning algorithms to give them a more natural depth. Additionally, it also ensures more vibrant and accurate colors. Self-lighting pixels achieve the deepest blacks for sharp contrasts, in all lighting situations. The images are even more clearly defined, allowing you to see subtle details that would normally escape your notice. Dynamic Tone Mapping uses the α7 4K AI processor of the 5th generation to recognize the content being displayed and apply the optimal tone curve. The result is a naturally looking HDR image, with deeper contrast and even more richness in detail.